Salesforce Tower Showcases "Synchronicity" by Greg Niemeyer
Salesforce Tower Showcases "Synchronicity" by Greg Niemeyer: A Stunning Visualization of Bay Area Environmental Data
This December, Salesforce Tower Day for Night proudly presents Synchronicity, a mesmerizing video artwork by Greg Niemeyer, renowned Data Artist and Professor at UC Berkeley. Created specifically for the iconic Tower crown screen and aligned with the winter solstice, Synchronicity transforms a year of Bay Area environmental data into 20 minutes of vibrant, dynamic animation.
A grateful resident of the Bay Area, Niemeyer uses this landmark display to remind us that, while the sky above and the ground beneath us are constantly shifting, they unite us all. Through stunning visuals, he animates a year's worth of data, bringing to life air quality, tides, weather patterns, foliage, earthquakes, solar plasma activity, and the Earth's annual journey around the sun.
With Synchronicity, Niemeyer invites viewers to look up and celebrate the rhythms that connect us to each other and to the natural world. The work embodies the power of cooperation and creativity to address the challenges of our time, inspiring a shared vision for a cleaner, safer, and more perceptive world.
The data driving this captivating piece comes from a variety of government agencies, including NASA, NOAA, the Berkeley Seismology Lab, and the Bay Area Air Quality Management District.
Join the Celebration
Look to the Salesforce Tower crown screen nightly this December to experience Synchronicity—a breathtaking journey through the forces that shape our world and a reminder of the boundless potential we share when we align with each other and the planet.
The work will be shown every night in December 2024, from midnight to 1 AM. On December 21, the winter solstice, Synchronicity will run all night long, marking the year's longest night with a tribute to our collective rhythms.
Preview the work with a still image, a teaser video, and an in-depth description of what went into its creation.